NBC will test a Nielsen competitor for the Super Bowl and the Olympics
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NBC's Winter Olympics Ratings Are Heading Toward a Historic Low - Bloomberg
How to Make $1.2 Billion in TV Ad Revenue in 19 Days
These Are The Challenges Facing The Beijing Olympics
Super Bowl LVI - Wikipedia
Olympics ratings: NBC opens at record-low - Sports Media Watch
NFL Network Partners To Earn Sales Bump as League Eyes Expanded Season –
NFL_football
NBCU Taps iSpot as First Cross-Platform TV Measurement Alternative to Nielsen
Super Bowl ratings lowest in 52 years - Sports Media Watch
A Mere 112 Million? The Super Bowl's Audience Is Tough to Gauge - The New York Times
Once savvy, NBC's Olympics deal is shakier after Beijing
How will Super Bowl, Olympics, fare in the ratings? - Sports Media Watch
